B2B game developer RubyPlay Gaming has announced a partnership with Luckia Gaming Group, a Spanish operator specializing in leisure and entertainment, aimed at strengthening its presence in the online casino market in Spain.
The agreement covers RubyPlay's entire portfolio, including titles such as Immortal Ways Diamonds and Mayan Cache, which will be available through the operator's online casino service in the regulated market.
RubyPlay highlighted Luckia Gaming Group as a leading entity in the gaming sector, both online and offline, with casinos in various parts of the world and a strong presence in Spain. This new collaboration will allow more players to experience RubyPlay's engaging and captivating content.
The alliance "underscores RubyPlay's strategic efforts to expand globally", following previous partnerships in the Spanish market, and demonstrates how the provider's immersive and entertaining offerings continue to attract interest from top operators and players.
The collaboration will be facilitated through the Light & Wonder aggregation platform, which connects players, studios, and operators in a single solution, now enhanced by the partnership between RubyPlay and Luckia Gaming Group.
Eyal Loz, Product Director at RubyPlay, stated: “We are proud to announce our expansion into the Spanish market, and our collaboration with Luckia Gaming Group will undoubtedly further enhance our presence in the European iGaming landscape.”
“Our commitment to global growth in regulated markets remains strong, and integrating our exciting games into the Luckia platform will surely capture the attention of their player base,” he added.
Eloy Fernández, Product Head at Luckia Gaming Group, commented: “We are thrilled to partner with RubyPlay in Spain as we continue to enhance our online casino with the best and most diverse gaming content.”
“RubyPlay's reputation for delivering award-winning and player-focused titles, such as the Immortal Ways series, makes us confident that this collaboration will elevate our offering,” he concluded.